Sample Library

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
"Spot the Senator" Stewardship GameMcMaster UniversityStewardship Communications2019
"One Donor One Gift" Micro CampaignMcMaster UniversitySpecial Campaigns/Challenges2019
National Philanthropy Day QuizMcMaster UniversityStewardship Communications2017
Annual Fund BrochureMercersburg AcademyDirect Mail Appeals2021
Annual Fund Case StatementMercersburg AcademyDirect Mail Appeals2017
Faculty/Staff Recognition DayMercersburg AcademySpecial Campaigns/Challenges2018
Restricted Fund Alumni ChallengeMeredith CollegeSpecial Campaigns/Challenges2017
Move-In Day Giving ChallengeMiami UniversitySpecial Campaigns/Challenges2019
Giving Day InfographicMICDSSpecial Campaigns/Challenges2018
Fall Appeal to Woman's SegmentMiddle Tennessee State UniversityDirect Mail Appeals2021
Yellow Brick Road Engagement CalendarMilton Gottesman Jewish Day School of the Nation's CapitalDirect Mail Appeals2019
School Anniversary AppealMinnesota State University, MankatoDirect Mail Appeals2019
Appeal Featuring StudentMinnesota State University, MankatoDirect Mail Appeals2020
Giving Day InfographicMiss Porter's SchoolStewardship Communications2018
"Paw Print" Vet Medicine AppealMississippi State University FoundationDirect Mail Appeals2020
Simple Invoice Style AppealMizzou Alumni AssociationDirect Mail Appeals2020
Annual Donor ReportMMI Preparatory SchoolStewardship Communications2018
Fall Appeal Featuring AlumniMonmouth CollegeDirect Mail Appeals2018
Doctor's Day AppealMonmouth Medical CenterEmail Appeals2020
Day of Caring Campaign for Student AidMoravian CollegeSpecial Campaigns/Challenges2020
 Title Institution Category FY