Samples

AGN’s Sample Library includes over a thousand examples from annual giving programs around the world, including direct mail and email appeals, phonathon materials, leadership giving and stewardship communications, volunteer tools, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
Med School Parent Year End AppealAlbert Einstein College of MedicineDirect Mail Appeals2019
2nd Giving Day MailingAlfred StateDirect Mail Appeals2017
Gift Impact ReportAllendale Columbia SchoolStewardship Communications2021
Fall AppealAllendale Columbia SchoolDirect Mail Appeals2022
"Close the Gap" Infographic AppealAlmaden Country Day SchoolDirect Mail Appeals2018
Volunteer HandbookAlmaden Country Day SchoolVolunteer Materials2018
"Are You In?" Annual Fund VideoAlmaden Country Day SchoolMisc/Other2018
Alumni Association Life Member AppealAlumni Association of the University of MichiganDirect Mail Appeals2021
Renewal Calling ScriptAlverno CollegePhonathon Materials2020
Student Caller Job DescriptionAlverno CollegePhonathon Materials2020
"You Can" AppealAmerican International CollegeDirect Mail Appeals2018
GOLD Society AppealAmerican International CollegeDirect Mail Appeals2021
"Perfect Pair" Sock AppealAmerican UniversityDirect Mail Appeals2018
Giving Day Save the Date PostcardAmherst CollegeDirect Mail Appeals2019
Sustaining Support Regular Donor AppealAntioch CollegeDirect Mail Appeals2021
Giving Day Social Media PostsAppalachian State UniversitySpecial Campaigns/Challenges2021
Faculty & Staff Campaign Lapel PinsAuburn UniversityStewardship Communications2018
11 Steps to Phonathon Success ChecklistAuburn UniversityPhonathon Materials2018
Pre-Populated Loyalty Society MailerAuburn UniversityDirect Mail Appeals2018
Appeal Featuring StudentAuburn UniversityDirect Mail Appeals2017
 Title Institution Category FY