Samples

AGN compiles samples and templates from educational institutions around the world, including direct appeals, scripts, gift acknowledgements, stewardship pieces, campaign communications, volunteer materials, and more. Access to this collection is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
End of Campaign Celebration ScriptUniversity of Wisconsin-MilwaukeeScripts2020
End of Campaign Video ScriptUniversity of Wisconsin-MilwaukeeScripts2020
Giving Day Stewardship InfographicUniversity SchoolStewardship2019
Matching Opportunity Postcard & EmailUSF Foundation, Inc.Direct Mail2018
"White Coat" Crowdfunding CampaignUTHealthSpecial Campaigns/Challenges2018
"Faces of Philanthropy" Donor FlyersUW LaCrosse FoundationMisc/Other2018
Appeal Featuring StudentValparaiso UniversityDirect Mail2020
Appeal Featuring StudentValparaiso UniversityDirect Mail2020
Giving Tuesday Sock AppealVanderbilt UniversityDirect Mail2017
Loyalty Society Mailing PacketVanderbilt UniversityStewardship2017
Donor Loyalty Society Communication PlanVanderbilt UniversityStewardship2019
Donor Loyalty Society Launch MaterialsVanderbilt UniversityStewardship2019
Student Experience Crowdfunding CampaignVillanova UniversitySpecial Campaigns/Challenges2018
"Cat Cabs" Giving Day Student ActivityVillanova UniversitySpecial Campaigns/Challenges2020
Giving Day Mailing Targeting Older AlumsVirginia TechDirect Mail2019
Leadership Label AppealWashington & Jefferson CollegeDirect Mail2017
Mid-Day Challenge EmailWashington & Jefferson CollegeEmail2018
Gift ReceiptWashington & Lee UniversityGift Acknowledgements2017
Food Insecurity Campaign & VideoWashington State UniversitySpecial Campaigns/Challenges2017
Pennant Stewardship Mailer with TestWashington State UniversityDirect Mail2018
 Title Institution Category FY