Samples

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
Head of School Alumni AppealSandy Spring Friends SchoolDirect Mail Appeals2017
Giving Day Stickers and ButtonsSarah Lawrence CollegeMisc/Other2018
Appeal Series Featuring StudentsScripps ResearchDirect Mail Appeals2021
Gift Proposal TemplateScripps Research InstituteLeadership Giving Materials2019
Giving Day Appeal & Volunteer ToolkitSDSU FoundationSpecial Campaigns/Challenges2019
Athletics Interactive Online AuctionSDSU FoundationSpecial Campaigns/Challenges2019
"Hope" Emergency Student Aid CampaignSDSU FoundationSpecial Campaigns/Challenges2020
"People of SU" Email and Video CampaignSeattle UniversityEmail Appeals2017
Annual Fund Rebrand and Graphics PackageSeattle UniversityMisc/Other2017
First Time Donor PostcardsSeattle UniversityStewardship Communications2020
Giving Day Promotional VideosSeattle UniversitySpecial Campaigns/Challenges2020
Leadership Donor Bi-Annual E-NewsletterSeattle UniversityStewardship Communications2021
Leadership Calendar Year End AppealSeattle UniversityEmail Appeals2021
Giving Day Coffee Sleeve PostcardSeton Hall UniversityDirect Mail Appeals2018
President's Fall AppealSeton Hall UniversityDirect Mail Appeals2021
Giving Day Video Featuring StudentsSewickley AcademyMisc/Other2019
Emergency Fund AppealSherman College of ChiropracticDirect Mail Appeals2020
Sample Text MessagesSidwell Friends SchoolSpecial Campaigns/Challenges2017
Fall Appeal Featuring FacultySidwell Friends SchoolDirect Mail Appeals2020
Personalized Loyalty Society AppealSkidmore CollegeDirect Mail Appeals2018
 Title Institution Category FY