AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.

 Title Institution Category FY
Giving Day Promotional VideosSeattle UniversitySpecial Campaigns/Challenges2020
Leadership Donor Bi-Annual E-NewsletterSeattle UniversityStewardship Communications2021
Leadership Calendar Year End AppealSeattle UniversityEmail Appeals2021
Giving Day Coffee Sleeve PostcardSeton Hall UniversityDirect Mail Appeals2018
President's Fall AppealSeton Hall UniversityDirect Mail Appeals2021
Giving Day Save the Date PostcardSeton Hall UniversityDirect Mail Appeals2021
Giving Day Video Featuring StudentsSewickley AcademyMisc/Other2019
Emergency Fund AppealSherman College of ChiropracticDirect Mail Appeals2020
Sample Text MessagesSidwell Friends SchoolSpecial Campaigns/Challenges2017
Fall Appeal Featuring FacultySidwell Friends SchoolDirect Mail Appeals2020
Personalized Loyalty Society AppealSkidmore CollegeDirect Mail Appeals2018
Athletics Crowdfunding CampaignSkidmore CollegeSpecial Campaigns/Challenges2018
Donor Stewardship Email from StudentSkidmore CollegeStewardship Communications2018
Recurring Gift Ad CampaignSmith CollegeMisc/Other2017
Giving Day InfographicSouth Dakota State University FoundationStewardship Communications2018
Thanksgiving Soft Appeal with LabelsSouth Dakota State University FoundationDirect Mail Appeals2018
Impact ReportSoutheastern Baptist Theological SeminaryStewardship Communications2019
Student Relief Fund AppealSouthern Adventist UniversityDirect Mail Appeals2020
Virtual Homecoming ActivitiesSouthern Connecticut State UniversityMisc/Other2021
Faculty/Staff Giving Campaign AppealsSouthern Illinois University EdwardsvilleDirect Mail Appeals2020
 Title Institution Category FY