Sample Library

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.

 Title Institution Category FY
Fall Past Donor AppealUniversity of OregonDirect Mail Appeals2020
Parent Meeting Request EmailUniversity of OregonLeadership Giving Materials2021
Digital Engagement Task ForceUniversity of OregonMisc/Other2020
Parents Leadership Council BrochureUniversity of OregonVolunteer Materials2021
Young Alumni Leadership Giving LevelsUniversity of PennsylvaniaStewardship Communications2020
Young Alumni Stewardship PlanUniversity of PennsylvaniaStewardship Communications2020
Lapsed Donor Giving History AppealUniversity of PennsylvaniaDirect Mail Appeals2019
Reunion Appeal from Volunteer LeadersUniversity of PennsylvaniaDirect Mail Appeals2021
Law School Phonathon ScriptUniversity of Pennsylvania Law SchoolPhone Scripts2018
Reunion Volunteer HandbookUniversity of Pennsylvania Law SchoolVolunteer Materials2019
Anniversary Appeal EmailsUniversity of PittsburghEmail Appeals2018
Fall LYBUNT AppealUniversity of PittsburghDirect Mail Appeals2021
End of Fiscal Year AppealUniversity of Rhode Island Foundation & Alumni EngagementDirect Mail Appeals2019
Appeal Featuring Rebranded Annual FundUniversity of Rhode Island Foundation & Alumni EngagementDirect Mail Appeals2021
End of Fiscal Year E-AppealUniversity of San DiegoEmail Appeals2020
Giving Day Social Media PostsUniversity of San DiegoSpecial Campaigns/Challenges2021
President's Holiday Message EmailUniversity of San FranciscoEmail Appeals2017
Unit Appeal Featuring StudentUniversity of South Carolina - College of Engineering and ComputingDirect Mail Appeals2018
Chapel Renovation Naming AppealUniversity of St. ThomasDirect Mail Appeals2019
Recurring Giving Pint Glass PromotionUniversity of St. ThomasSpecial Campaigns/Challenges2018
 Title Institution Category FY