Samples

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
New Fund Announcement MailingCalifornia State University, SacramentoDirect Mail Appeals2018
Brick Paver Greek Alumni AppealCalifornia University of PennsylvaniaSpecial Campaigns/Challenges2020
Student Emergency Fund Giving DayCalifornina Institute of TechnologySpecial Campaigns/Challenges2020
Alumni "House" Competition ChallengeCaltechSpecial Campaigns/Challenges2019
Die-cut Designed Fall AppealCambridge Friends SchoolDirect Mail Appeals2019
Direct Mail SeriesCambridge in AmericaDirect Mail Appeals2018
Graduate Housing Project AppealCambridge in AmericaDirect Mail Appeals2018
Second Ask AppealCambridge in AmericaDirect Mail Appeals2020
"For the Boys" AppealCardigan Mountain SchoolDirect Mail Appeals2017
First Time Donor PostcardCardigan Mountain SchoolStewardship Communications2018
Fall Appeal MailingCardigan Mountain SchoolDirect Mail Appeals2018
Alumni Contact Info Update & SurveyCarlson School of Management, University of MinnesotaMisc/Other2021
Fall Appeal from StudentCarnegie MellonDirect Mail Appeals2021
Student Supervisor Job DescriptionCarroll UniversityPhonathon Materials2020
Women's Fundraising InitiativeCarthage CollegeSpecial Campaigns/Challenges2020
Holiday Card AppealCatawba CollegeDirect Mail Appeals2018
Handmade Valentine's Day CardCharles River SchoolStewardship Communications2018
"Grl Pwr" Tote BagChatham HallStewardship Communications2018
Calendar Year End Leadership AppealChatham UniversityDirect Mail Appeals2020
Leadership Donor E-NewsletterChatham UniversityStewardship Communications2021
 Title Institution Category FY