Samples

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
Athletics Endowment Fund AppealMount Mercy UniversityDirect Mail Appeals2021
End of Fiscal Year AppealKean University FoundationDirect Mail Appeals2020
Gift Anniversary PostcardsKean University FoundationDirect Mail Appeals2021
Donor Societies AppealFordham UniversityDirect Mail Appeals2021
Parent Fund AppealFordham UniversityDirect Mail Appeals2021
Trustee Challenge & Face Mask AppealBrevard CollegeDirect Mail Appeals2021
Directed Giving Options BrochureWilliston Northampton SchoolDirect Mail Appeals2021
Annual Fund BrochureRandolph CollegeDirect Mail Appeals2021
Appeal with Customized Donor ImpactNC State UniversityDirect Mail Appeals2020
Fall Appeal Featuring StudentsHoly Child School at RosemontDirect Mail Appeals2020
"Power of One" Direct Mail AppealKU EndowmentDirect Mail Appeals2020
Fall Appeal with Donor RollRadford UniversityDirect Mail Appeals2021
Endowment Appeal with Calendar PremiumKU EndowmentDirect Mail Appeals2020
Sustaining Giving Program InsertInterlochen Center for the ArtsDirect Mail Appeals2021
Simple Invoice Style AppealMizzou Alumni AssociationDirect Mail Appeals2020
Homecoming Traditions AppealUniversity of MissouriDirect Mail Appeals2019
Fall Appeal Highlighting COVID-19 NeedsLearning Prep SchoolDirect Mail Appeals2021
Annual Fund BrochureLearning Prep SchoolDirect Mail Appeals2021
Fall Appeal Featuring MagnetLearning Prep SchoolDirect Mail Appeals2021
Fall Appeal Highlighting Donor ImpactHamden Hall Country Day SchoolDirect Mail Appeals2021
 Title Institution Category FY