Samples

AGN’s Sample Library includes hundreds of examples from fundraising programs around the world, including direct mail and email appeals, phone scripts, leadership giving and stewardship communications, volunteer materials, special campaigns, and more. Access to this library is limited to AGN Members only.

View our collection of recent samples below, or use the search bar to explore all of our resources. Click here to submit your own sample.



 Title Institution Category FY
Endowment Report Impact InsertUniversity of West FloridaStewardship Communications2021
Athletics Endowment Fund AppealMount Mercy UniversityDirect Mail Appeals2021
Weeklong Challenge CampaignBishop O'Dowd High SchoolSpecial Campaigns/Challenges2020
Giving Day Plan During COVIDBirmingham-Southern CollegeSpecial Campaigns/Challenges2020
Virtual Candle Day of Giving AppealHellenic College Holy Cross Greek Orthodox School of TheologyEmail Appeals2021
Loyal Donor and Pre-Phonathon AppealBirmingham-Southern CollegePhonathon Materials2021
Head of School Running ChallengeStanstead CollegeSpecial Campaigns/Challenges2020
Giving Day Ambassador GuideLongwood UniversityVolunteer Materials2020
End of Fiscal Year AppealKean University FoundationDirect Mail Appeals2020
Gift Anniversary PostcardsKean University FoundationDirect Mail Appeals2021
Giving Societies BrochureKean University FoundationStewardship Communications2021
Donor Societies AppealFordham UniversityDirect Mail Appeals2021
Parent Fund AppealFordham UniversityDirect Mail Appeals2021
Trustee Challenge & Face Mask AppealBrevard CollegeDirect Mail Appeals2021
Directed Giving Options BrochureWilliston Northampton SchoolDirect Mail Appeals2021
Annual Fund BrochureRandolph CollegeDirect Mail Appeals2021
Reunion Volunteer HandbookRandolph CollegeVolunteer Materials2021
Women's Fundraising InitiativeCarthage CollegeSpecial Campaigns/Challenges2020
Student Philanthropy FairUniversity of UtahSpecial Campaigns/Challenges2020
Student Emergency Fund Giving DayCalifornina Institute of TechnologySpecial Campaigns/Challenges2020
 Title Institution Category FY