Colorado Mesa University Foundation – "Invest in Me" Brochure Appeal

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Title"Invest in Me" Brochure Appeal
InstitutionColorado Mesa University Foundation
Submitted ByTina Kleespies
COO-Director of Annual Giving
CategoryDirect Mail Appeals
Institution TypeCollege / University
What fiscal year did this effort occur?2017
Description

End of year appeal included student videos.

What makes this unique

Donor feedback was that the student videos were impactful.

Primary Goal

retention, reactivation, acquisition

Outcome

Raised over $74,000 from 122 donors.

Other Comments

To view see link: supportingcmu.org/invest-in-me