Auburn University – Faculty & Staff Campaign Lapel Pins

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TitleFaculty & Staff Campaign Lapel Pins
InstitutionAuburn University
Submitted BySusan Cowart
Director of Parent and Annual Giving
CategoryStewardship Communications
Institution TypeCollege / University
What fiscal year did this effort occur?2018

The Faculty and Staff campaign at Auburn University has a rich history. Each year a lapel pin is designed and given to every donor. These pins are proudly displayed in people's offices.

What makes this unique

The lapel pins being used as incentives are designed each year to help motivate our faculty and staff to give.

Primary Goal

Continuing the tradition and of course increasing faculty and staff giving (even though it is at 80%).


We set appropriate participation goals for each division. Our goal is for 75% of units to meet or exceed their goals.

Other Comments

We have an excellent program, utilizing over 120 volunteers, kicking off right before our giving day, and settling goals so all units can celebrate their diversity and their success.