|Click the image to the right to download the complete sample|
|Title||Social Media Ambassador Thank You Email|
|Institution||Mizzou Alumni Association|
|Submitted By||Jenna Doerhoff|
|Institution Type||College / University|
|What fiscal year did this effort occur?||2021|
Thank you email for our Giving Day Social Media Ambassadors. Gives their personal donation link to share. Shows the swag they get for signing up (graphics change) & prizes they can win. Links to the leaderboard. And the graphics are animated and has some fun moving parts to make it more exciting.
|What makes this unique|
Not sure this is necessarily innovative or unique, but we tried to get some excitement going with a fun email and set them up for success. We are also trying to incorporate animation in our emails when we can. The graphics on the email change images and add a little extra fun, compared to a normal email.
We had over 40 people sign up. They brought in over $5,000+ in gifts through their donation links. 89 gifts brought in.