Upcoming Workshops
AGN workshops bring together advancement professionals in a small group setting to learn about important topics and develop new skills. Each event includes general sessions as well as interactive breakouts where participants can share challenges, exchange ideas, and discover best practices.
See a list of upcoming workshops below.
Developing Multi-Channel Appeals
Smithfield, RI — February 6th, 2020 (9am-5pm)The modern annual giving toolkit is complex, comprised of traditional channels like phone and mail as well as digital channels like email and social media. Integrating these methods in a thoughtful way will not only ensure that your appeals reach your most important audiences, but will also guarantee that your messages resonate. Internally, a cohesive marketing and solicitation plan enables you to use resources more efficiently, helping to keep costs under control.
Click here to register or learn more.Recent Workshops
Increasing Alumni Participation
Wellesley, MA — October 3rd, 2019 (9am-5pm)A growing number of advancement programs report that alumni participation is among their highest priorities. But limited resources, competing interests, and a twenty-year national decline in the percentage of alumni who donate to their alma maters annually offer many challenges for academic institutions who seek to buck the trend.
Click here to learn more.Strengthening Leadership Annual Giving
Boston, MA — December 10th, 2019 (9am-5pm)In almost any fundraising effort, the majority of the money raised will come from a few top donors. Annual funds are no exception. Building a strong leadership giving program for your annual fund will not only help to achieve fundraising success today, it will also create the foundation for future major gifts that will benefit your institution for years to come.
Click here to learn more.