Director, Parent Giving

Posted on 04/09/2021

University of Richmond

Richmond, VA

Reporting to the Assistant Vice President of Development (AVP), the Director of Parent Giving is responsible for the overall management of the parent giving program at the University of Richmond. Working with the AVP, the Director will set and achieve annual program metrics to advance and increase philanthropic resources for the university.

The Director will also collaborate closely with frontline fundraisers to oversee parent philanthropic engagement, including direct management of the President’s Parents Leadership Council (PPLC.) In addition to the AVP and frontline fundraising staff, the Director will partner with the Vice President of Advancement, Director of Major Giving and Gift Planning, Director of Principal Giving, Prospect Research, as well as other senior university administrators to enhance philanthropic outcomes.


  • Manage an assigned portfolio of current and past parents rated at the leadership, major, and principal gift level. Identify, qualify, cultivate, solicit, close, and steward prospects for leadership, major, and principal level gifts. (50%)
  • Develop, manage, and coordinate the PPLC including relevant events and communications. This includes at least two, annual on-campus PPLC meetings, multiple “Welcome to the Web” events during the summer, and associated events surrounding Commencement and first-year orientation. (25%)
  • Direct all aspects of parent giving program, including formulating and implementing strategies for short- and long-term fundraising outcomes, devising performance metrics, and closely coordinating parent engagement with senior university and Office of Advancement leadership as well as frontline fundraising staff. The Director of Parent Giving also ensures compliance with prospect management guidelines for data entry and metric tracking. (25%)


  • Demonstrated record of soliciting and closing five, six, and seven-figure philanthropic gifts.
  • Ability to exercise good judgment, demonstrate an understanding of the ethical principles associated with working in development, and to use discretion in interactions with members of the University of Richmond community.
  • Excellent interpersonal and leadership skills, along with the ability to work with diverse internal and external constituencies.
  • Proven ability to work effectively in a collaborative, team environment with a high degree of collegiality; honesty and transparency.
  • Strong written, communication, organizational, and analytical skills.
  • Experience managing high-level donor events is preferred.
  • Skill in the use of Microsoft office and fund-raising software applications, including database management.

Education & Experience:

  • A Bachelor’s degree is required; Master’s degree is preferred.
  • A minimum of six to eight years’ fundraising experience with a proven track record of success; development experience working with parents in higher education is preferred

Salary Structure: 
Pay Grade 10 (Hiring Range $83,650.00 to $115,012.00 annually)

About UR: 
At the University of Richmond, we’re creative, inclusive, and determined. We’re Spiders, and our mission is to create positive change in the UR community and beyond. Located minutes from downtown Richmond, Virginia, the University of Richmond ( blends the intimacy of a small college with exceptional academic, research, and cultural opportunities usually found only at large institutions. There’s only one place like Richmond.

UR is committed to developing a diverse faculty, staff and student body, and to modeling an inclusive campus community which values the expression of differences in ways that promote excellence in teaching, learning, personal development and institutional success. In keeping with this commitment, our academic community welcomes candidates from diverse backgrounds and candidates who support diversity. EOE

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