Samples

AGN’s Sample Library includes over a thousand examples from annual giving programs around the world, including direct mail and email appeals, phonathon materials, leadership giving and stewardship communications, volunteer tools, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

Click here to submit your own sample.



 Title Institution Category FY
Leadership Donor Buckslip InsertsOhio Wesleyan UniversityLeadership Giving Materials2020
Leadership Donor SolicitationOhio Wesleyan UniversityDirect Mail Appeals2020
First Giving Day Save the Date PostcardOhio Wesleyan UniversitySpecial Campaigns/Challenges2021
"Superhero" Fall AppealOklahoma City UniversityDirect Mail Appeals2020
Cancer Center AppealOregon Health & Science UniversityDirect Mail Appeals2020
Health Center Grateful Patient AppealOregon Health & Science UniversityDirect Mail Appeals2020
Gift ReceiptOregon State UniversityStewardship Communications2017
Alumni Association Membership AppealOregon State UniversityEmail Appeals2020
Giving Tuesday Student Hunger AppealOregon State UniversityEmail Appeals2020
Personalized Leadership Segmented AppealOregon State University FoundationDirect Mail Appeals2018
Parent Fund AppealOregon State University FoundationEmail Appeals2021
Founders Day Alumni ChallengeOur Lady of Good Counsel High SchoolSpecial Campaigns/Challenges2021
Emergency Aid Fund Giving Day CampaignOur Lady of Good Counsel High SchoolSpecial Campaigns/Challenges2020
Advancement Overview One-SheetOur Lady of the Sacred Heart High SchoolMisc/Other2020
Thanksgiving-themed Stewardship EmailPacific Lutheran UniversityStewardship Communications2020
Faculty/Staff Campaign AppealPalm Beach State CollegeDirect Mail Appeals2018
"You're The Best" Reactivation AppealPenn State College of MedicineEmail Appeals2018
Recent Grad Stethoscope AppealPenn State College of MedicineDirect Mail Appeals2019
Giving Day FAQs for VolunteersPhillips Andover AcademyVolunteer Materials2019
Stewardship Video EmailPhillips Exeter AcademyStewardship Communications2018
 Title Institution Category FY