|Click the image to the right to download the complete sample|
|Title||Alumni Association Appeal|
|Institution||University of Texas Medical Branch - Galveston|
|Submitted By||Melissa Fry|
Assistant Director, Alumni Relations & Annual Giving
|Category||Direct Mail Appeals|
|Institution Type||College / University|
|What fiscal year did this effort occur?||2020|
This brochure is school specific and was mailed to lapsed or non members of our Alumni Association. Each school has two versions of this. One version is for young alumni (Pay it Forward) and the version provided is for our more seasoned alumni (Did You Know).
|What makes this unique|
We have four different schools here at UTMB - Graduate School of Biomedical Sciences, School of Nursing, School of Health Professions and the School of Medicine. By mailing 8 different versions we are able to connect with alumni in a way that is meaningful to them.